Digital Marketing Consultant Job Description A digital marketing consultant is someone who specializes in helping businesses and individuals improve their online presence through digital marketing. A digital marketing consultant, or digital marketer, will use the internet as well as social media, email marketing, and search engine optimization to help companies improve their brand reputation, increase…
Digital Marketing Coordinator Job Description The Digital Marketing Coordinator (DMC) is a role that is relatively new to the marketing industry. This position is typically responsible for overseeing digital marketing efforts, including websites, social media, email campaigns, newsletters, online ads, blogs, and websites. Many DMCs oversee other marketing roles as well, such as social media…
Digital Marketing Director Job Description A digital marketing director is a third party hired to oversee an organization’s digital marketing efforts. The digital marketing director’s primary role is to direct how a company’s online presence is managed, including buying ads, creating and directing social media content, and using search engine optimization (SEO). The digital marketing…
Digital Marketing Executive Job Description A Digital Marketing Executive is a manager whose primary function is to plan and execute digital marketing campaigns. Responsibilities include:• Developing strategies, planning, and tactics for digital marketing programs• Assisting in developing annual and long-range plans for the marketing program• Designing campaigns that encompass all digital marketing channels• Monitoring and…
Digital Account Manager Job Description A digital account manager (DAM) is an account executive who is responsible for developing and implementing marketing strategies. Digital account managers focus on increasing the website traffic, online visibility, and online engagement of their client’s website(s). Digital account managers typically work in digital marketing agencies, in-house marketing departments at major…
Digital Marketing Analyst Job Description A Digital Marketing Analyst studies, researches and forecasts data about marketing trends and opportunities in the digital world. They assess a company’s existing digital landscape, identify gaps in performance, and recommend changes. A digital marketing analyst may work for a marketing company, advertising agency, or SEO consultant. They may use…
Database Marketing Manager Job Description A database marketing manager is responsible for generating a marketing plan that includes customer and prospect data from various sources, creating and updating database records, and delivering the marketing plan. Database marketing managers use various database software to manage the data and track marketing campaigns. A database marketing manager is…
Customer Marketing Manager Job Description A customer marketing manager (CMM) is a marketing professional whose job it is to understand the customer. Customer marketing managers seek to understand the customer’s desires, needs, and goals. They then use this information to create a marketing strategy that aligns both the company’s products and services with the customers’…
Content Strategist Job Description A content strategist is a person who works with an organization to determine what type of content they need to produce and how it needs to be presented. A content strategist also develops the strategic plan and evaluates the effectiveness of those strategies. A content strategist is often an independent consultant…
Content Writer Job Description A content writer is a writer who writes information that is engaging, interesting, and helpful to a specific audience. The content writer’s job is to create engaging content that attracts users and keeps them interested in reading what the content writer writes. Content writers write articles, blogs, social media posts, emails,…
